Mas+ Mesi Giant Bottle
Mark Anthony Brands
To support the UK retail launch of MÁS+ by Messi, our client wanted a bold, high-impact way to capture shopper attention and create instant brand recognition
The challenge was to design a statement piece that not only reflected the energy and vibrancy of the new hydration drink but also stopped customers in their tracks.
With our continued collaboration with Mark Anthony Brands on their point of sale – it was time we produced a roll-out of giant bottles to help with the nationwide launch of Lionel Messi’s new mas+ drinks brand.
The result was a superb piece of POS which lets everyone know that the former Ballon d’Or’s new drinks are on site and available to purchase.
We designed, manufactured, and delivered a giant factice bottle display, bringing the MÁS+ packaging to life at a striking larger-than-life scale.
Our team handled the project from concept through to execution, ensuring every detail – from the colour gradient, to the bottle grooves and typography – which perfectly matched the product’s visual identity.
The result was a full-turnkey solution that included:
– Creative concept development based on the product’s bold aesthetic.
– Precision engineering and fabrication to achieve durable, realistic finishes.
– Nationwide logistics and placement at key storefronts across the UK.
The giant MÁS+ bottle became a powerful focal point for retail promotions – driving awareness, increasing footfall, and creating unmissable social media moments.
Positioned at store entrances, it invited customers to engage with the new drink line and boosted visibility across multiple retail environments.
The outcome was simple
– Eye-catching, photogenic brand activation
– Seamless end-to-end delivery
– Elevated retail presence across the UK
If you would like to bring your brand to life with a giant factice then speak to Three Point, the experts at retail POS – info@threepd.co.uk
Check out the Youtube video HERE