Grill Street
Thinking outside the bowl
Grill Street sought to transform their new Slough location into a more immersive and character-filled environment. The goal was to go beyond standard 2D signage and create a high-impact, three-dimensional element that would celebrate their signature “Street Packs” and catch the eye of potential customers from the street.
Transforming a large-than-life “Street Pack”
We designed and developed a bespoke 3D card hanging factice modelled after Grill Street’s iconic circular serving bowl. By scaling up a recognisable element of their product offering, we brought their brand identity into the physical space in a bold, playful way.
– Custom engineering: The factice was manufactured to be lightweight yet durable, ensuring it could be installed safely into the store’s ceiling.
– Precision branding: We utilised high-quality print and assembly techniques to wrap the factice in Grill Street’s signature black and yellow branding, including the “Home of the Street Packs” messaging.
– Strategic placement: Suspended prominently in the front of the store, the unit complements the surrounding NYC-themed wall murals to create a cohesive, urban atmosphere.
A new local store landmark
The installation has successfully elevated the aesthetic of the shop, providing a premium feel that sets it apart from traditional fast-casual competitors.
– Visual impact: The 3D serving bowl adds a wealth of character to the space, instantly catching the attention of passers-by.
– Viral potential: The unit has already become a major talking point for customers, encouraging social sharing and organic brand awareness.
– Turn-key execution: From the initial 3D design to the final delivery and assembly, we provided a seamless end-to-end service.
We enjoyed working with the team to enhance Grill Street’s store presence.
Watch this space.
Have an enquiry? Contact us today – info@threepd.co.uk