Exhibition Showroom Entrance Corridor

Schluter-Systems Ltd recently opened their brand new Exhibition Room at their site in Coalville. As part of the project they asked Three Point to design some displays that could set the scene to visitors as they walked through the building towards the main exhibition hall. After visiting the site we put together some initial design concepts and out of the 3 presented Schluter chose their preferred option with some design changes. At the point that Schluter selected their preferred design we had just over 2 weeks to develop, produce, deliver and install the displays in time for the official opening of their new Exhibition Hall. The selected design consisted of 3 pairs of bespoke free-standing lightboxes which would be positioned on either sides of the corridor leading to the main hall. Schluter provided the artwork for each of the six lightbox graphics which chronicled key historical dates throughout the life of the company from it’s original foundation back in1966. Each pair of lightboxes was designed to fit together forming a series of V-Shapes as you walk down the entrance corridor, meaning that visitors are presented with the information both on entering and leaving the exhibition. We installed the displays on the Tuesday and the Exhibition Hall was officially opened the following day with senior management of Schluter-Systems hosting a large number of honorary guests, employees and customers. Schluter-Systems Head of Marketing David Naylor was the driver behind this project and he was “absolutely delighted to see the chosen concept come to life in such a short timeframe”. David went on to say that “with such an impressive new Exhibition Hall it was essential that we made the most of the entrance hall leading to it, by creating interest in the company as you walk down what was a normal corridor it sets the tone for what’s to come and these lightboxes achieved exactly what we were looking for; By dimming the existing lighting the effect of the lightboxes is incredibly impactful. The official opening was a great success and all visitors to our site in Coalville will benefit from the historical information on display”

Please click on the video link HERE for a quick walkthrough of the corridor display.

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