Dose Dealer, Nashville
Giant Coffee Cups
When Dose Dealer, an innovative independent drink brand based in Nashville, Tennessee, looked to elevate their physical presence – they reached out to us for a high-impact advertising solution.
Operating out of a sleek, retro-style Airstream trailer – the client needed something that would bridge the gap between their mobile unit and the urban landscape of Music City.
We were commissioned to design, manufacture, print, and deliver two bespoke giant coffee cups to serve as the brand’s primary external advertising anchors.
As an independent brand, Dose Dealer needed to stand out in a competitive, fast-growing market. Their requirements were specific:
– Durability: The units needed to withstand the outdoor elements of a Tennessee winter.
– Brand accuracy: Precise replication of their “coffee-stain” logo and custom QR codes for customer interaction.
– Portability: The displays needed to be sturdy enough for long-term outdoor use yet manageable for their unique mobile setup.
Our solution was to manage the entire lifecycle of the project from our studio, all the way through to the streets of Nashville, including the following stages:
1. Bespoke engineering: We manufactured two oversized cup structures that replicate the classic “to-go” silhouette, topped with a high-gloss black lid for a premium finish.
2. Strategic branding: Using high-resolution printing, we applied the Dose Dealer branding. We ensured the “ml/fl.oz” measurement details and the coffee-ring graphic were crisp and true to the brand’s aesthetic.
3. Interactive marketing: Each cup features a prominent, scannable QR code, turning a static 3D advertisement into a digital conversion tool for mobile ordering and social media engagement.
The results of the delivery and unwrapped the protective film came at a pivotal time – the start of 2026: to kick off the new year with a fresh, bold advertising strategy
(Even their Head of Operations approved. Ruff!)
A few key takeaways and reflection from this project included:
– International collaboration: This project marks our first partnership in Nashville, USA, proving that high-quality, bespoke advertising solutions know no borders.
– Increased footfall: Positioned on the lawn adjacent to the Airstream – the cups act as “stop-points,” drawing in passers-by from the surrounding offices, apartment complexes, and neighbouring streets.
– Client satisfaction: The Dose Dealer team was thrilled with the final result, noting that the “fresh advertising” has provided an immediate visual boost to their location.
We enjoyed collaborating with Dose Dealer and look forward to working together on future projects.
If you have a giant coffee cup, factice or retail display enquiry – contact our team today: info@threepd.co.uk