A Gondola end display is a type of in-store retail activation, used to showcase products at the end of an aisle for a temporary promotional period.
A popular choice for seasonal events, product launches, or special price promotions, gondola ends are the most shopped area of the store after the power aisle, turning stock at least twice as fast as other areas of the store.
Retail gondola ends are highly versatile, making them suitable for a wide range of products. They can vary in display style, such as have shelves to showcase offers or popular products such as beverages or snacks or be fitted with hooks and other accessories for the display of hanging products such as clothing or stationery.
Retail gondola end displays can also be customised with printed graphics and display features to make them eye-catching and disruptive to shoppers.
So, if you’re looking for a way to increase sales or raise awareness of a new product range, then a retail gondola end could be for you!
Here are some examples of gondola end retail displays: Images courtesy of POPAI UK & Ireland…
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